February 1, 2021
Source: JoeBiden.comFeatured Photo Source: Unsplash, Adeolu Eletu The Trump administration’s ongoing failure to manage the COVID-19 crisis and corrupt recovery that left behind small businesses has put the U.S. on the verge of an economic disaster. More than 1 in… Continue Reading…
February 1, 2021
Gene MarksSource: The Guardian It’s been a year of great challenges and economic upheaval – so what have we learned? I spoke to four experts for their views ‘I wanted to better understand what small businesses have learned from the… Continue Reading…
January 20, 2021
Feature Photo Source: Unsplash, Nathana Reboucas Between 2008 and 2020 Google accounted for over 60% of all searches in the U.S. according to Statista. Indeed, Google has come so synonymous with the internet that many people do not say search,… Continue Reading…
December 5, 2020
Feature Photo Source: Unsplash, Halacious Many clients often come to me wanting to build a website or design packaging for a product. In many ways, this makes a lot of sense. A website or a business card is how a… Continue Reading…
November 18, 2020
Source: Fremont College Chaffey developed a more in depth definition for “digital marketing”…. Digital marketing means utilizing digital hardware – such as PCs, mobile phones, digital TV – to market a product via online communication mediums like websites, search engines,… Continue Reading…
November 17, 2020
With 29.6 of US respondents having made a purchase online via social media (as reported by E Marketer – June 2020) Social Media Marketing is clearly past the fade stage. In fact social media platforms have become more aggressive in… Continue Reading…
November 17, 2020
by Wilhelm SchnotzUpdated April 23, 2018Source: AZ Central / apart of USA Today Network You may have handled hundreds or even thousands of business cards in your lifetime. You’ve swapped them with colleagues, kept them on file in a Rolodex,… Continue Reading…
November 6, 2020
Everyone has heard of SEO or Search Engine Optimization. But, what is SEM? SEM is Search Engine Marketing. SM or Search Marketing is currently and more commonly used as an umbrella term encompassing SEO and SEM. SEO is typically used… Continue Reading…
November 6, 2020
In the midst of a lingering pandemic it is important to re-assess ones marketing channels and their current effectiveness given the change and volatility of the market. Indeed COVID 19 has brought many changes from personal to business. And there… Continue Reading…
