Shidonna Raven Marketing and Design

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Where to Advertise in 2021

Source: ForbesFeature Photo Source: Unsplash, Vladimir Malyavko According to Forbes “There are a few other common trends among the forecasts globally and in the U.S. market. For example, digital media ad spend will continue to grow at a greater rate… Continue Reading…

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Fed Issues Economic Assessment And Forecast For 2021

Source: NPRDecember 16, 20203:56 PM ET Heard on All Things Considered The Federal Reserve has issued new economic forecasts, acknowledging the outlook remains uncertain. COVID-19 vaccines offer hope for a turnaround in 2021, but the next few months could be challenging.… Continue Reading…

Thank you Shidonna Raven Marketing and Design

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Your welcome

Feature Image Source: Unsplash, Pete Pedroza Many people have told us how valuable the articles and research we conduct is to them. We are so pleased that we are your source for information. That is why we are here to… Continue Reading…

Website Design Shidonna Raven Marketing and Design

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Marketing, Advertising, Websites and Packaging, Bigger than a Business Card

Feature Photo Source: Unsplash, Halacious Many clients often come to me wanting to build a website or design packaging for a product. In many ways, this makes a lot of sense. A website or a business card is how a… Continue Reading…

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The Next Era Of Social Media Marketing Is Here

Source: ForbesAlessandro Ricchiardi, Forbes Councils MemberForbes Communications Council, COUNCIL POST, Paid Program, Leadership There have been unprecedented changes throughout the marketing landscape over the past several months. While none of us are experts on how to market a business on… Continue Reading…

User Experience Shidonna Raven Market and Design

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Online or Digital Marketing

Source: Fremont College Chaffey developed a more in depth definition for “digital marketing”…. Digital marketing means utilizing digital hardware – such as PCs, mobile phones, digital TV – to market a product via online communication mediums like websites, search engines,… Continue Reading…

Social Media Marketing Shidonna Raven Marketing and Design

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The State of Social Media Marketing

With 29.6 of US respondents having made a purchase online via social media (as reported by E Marketer – June 2020) Social Media Marketing is clearly past the fade stage. In fact social media platforms have become more aggressive in… Continue Reading…

Business Cards Shidonna Raven Marketing and Design

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What Is the Purpose of a Business Card?

by Wilhelm SchnotzUpdated April 23, 2018Source: AZ Central / apart of USA Today Network You may have handled hundreds or even thousands of business cards in your lifetime. You’ve swapped them with colleagues, kept them on file in a Rolodex,… Continue Reading…

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Search Engine Marketing?

Everyone has heard of SEO or Search Engine Optimization. But, what is SEM? SEM is Search Engine Marketing. SM or Search Marketing is currently and more commonly used as an umbrella term encompassing SEO and SEM. SEO is typically used… Continue Reading…

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Marketing Channels

In the midst of a lingering pandemic it is important to re-assess ones marketing channels and their current effectiveness given the change and volatility of the market. Indeed COVID 19 has brought many changes from personal to business. And there… Continue Reading…

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